More things remain the same, the more things change. MrBeast and PewDiePie, two of YouTube’s most influential channels in 2023, are recognisable names that have dominated the internet for years.
However, a look at the top channels of this year reveals YouTube’s enormous global impact, with only eight of the top 30 channels being based in the United States. Only five of the channels in the compilation are led by women, including Nastya, Shfa, and Maria Clara, three young vloggers. The list also leans significantly towards men. Listed below are the channels:
1. MR. BEAST
SUBSCRIBERS: 136 MILLION
PLACE: US
FAMOUS FOR: The most well-known name on YouTube and the most subscribed YouTuber in the entire world is Jimmy “MrBeast” Donaldson. His ambitious challenge videos (such replicating a real-life “Squid Game”) and popular charitable deeds have made him the most well-known. (“I adopted every dog in a dog shelter”). Donaldson’s YouTube empire has also given rise to a variety of consumer enterprises, such as the snack company Feastables and the ghost restaurant MrBeast Burger.
2. PEWDIEPIE
SUBSCRIBERS: 111 MILLION
PLACE: JAPAN
FAMOUS FOR: For five years, Felix Kjellberg, a Swedish gamer and commentator, held the title of YouTube’s most popular personality till T-Series, an Indian media corporation, overtook him in 2019. Kjellberg and the other top-ranked channels on this list, such as Mr. Beast and German Germendia’s channel HolaSoyGerman, have been engaged in a quiet subscriber war for a while. By making jokes while filming himself playing Minecraft, the YouTuber attracted his initial group of followers in 2010.
3. LIKE NASTYA
SUBSCRIBERS: 104 MILLION
PLACE: US
FAMOUS FOR: One of the most well-liked child-themed YouTube channels is centred on the nine-year-old Russian-American YouTuber. She has several channels (her primary has over 104 million subscribers, while a second has 42 million), and she has been in YouTube videos since she was just two years old in December 2016. Her writing features puzzles, instructive lectures, and other kid-friendly subjects.
4. DUDE PERFECT
SUBSCRIBERS: 58.9 MILLION
PLACE: US
FAMOUS FOR: Dude Perfect, a group of content creators, helped establish the trick shot content category with compilations featuring water bottles and ping pong balls that have received hundreds of millions of views. The Texas natives and former college roommates are now planning to construct Dude Perfect World, a $100 million theme park that would allow guests to replicate some of the group’s biggest stunts.
5. JUEGA GERMAN
SUBSCRIBERS: 47.5 MILLION
PLACE: CHILE
FAMOUS FOR: The influential YouTuber, Germán Garmendia has been devoting all of his time to his gaming channel, which includes song parodies and reaction videos in addition to the “Let’s Play” genre, despite the fact that his initial channel, HolaSoyGerman, is no longer active. His most recent channel has more subscribers than his first.
6.FERNANFLOO
SUBSCRIBERS: 45.7 MILLION
PLACE: EL SALVADOR
FAMOUS FOR: At the age of 18, Flores Alvarado started his gaming channel in 2011, and his doodles and vlogs have received millions of views. After releasing his own popular mobile game and graphic novel, he will fight fellow gamer Luzu in a boxing match in July at an event in Madrid that is being put on by the Spanish e-sports megastar Ibai Llanos.
7.FELIPE NETO
SUBSCRIBERS: 44.9 MILLION
PLACE: BRAZIL
FAMOUS FOR: Neto has amassed a YouTube empire on the strength of his comedic videos and day-in-the-life vlogs, while also covering news and celebrities. Neto headlined his own Netflix comedy special, “My Life Makes No Sense,” in 2017. He’s also the older brother of fellow YouTuber, Luccas Neto, who also appears on this list.
8.A4
SUBSCRIBERS: 44.6 MILLION
PLACE: BELARUS
FAMOUS FOR: Bumaga’s kid-friendly challenge and sketch videos have helped him gain fame. “Turning Fast Food into Gourmet Meals” and “If Adults Acted Like Kids” are two of his most well-known videos. When he tweeted, “the largest channel in Russia just takes my thumbnails and photoshops his face on mine,” MrBeast in 2012 accused Bumaga of plagiarising.
9. BRIGHT SIDE
SUBSCRIBERS: 44.4 MILLION
PLACE: REPUBLIC OF CYPRUS
FAMOUS FOR: TheSoul Publishing, a company with offices in Cyprus and more than 200 million members across its multiple YouTube channels, owns the popular media outlet. Bright Side, which was founded in 2017, features a wide range of content, including lessons on self-improvement, testing, fitness, and space exploration. The organisation publishes a number of films each day, with some of the most well-liked ones being “7 Riddles That Will Test Your Brain Power” and “13 Tips on How to Survive Wild Animal Attacks.”
10. WHINDERSSONNUNES
SUBSCRIBERS: 44 MILLION
PLACE: BRAZIL
FAMOUS FOR: The most popular videos on Nunes’ enormous channel are full-length standup comedy acts and parodies of music videos. He is well recognised for his comedic videos. Additionally, he has recorded three stand-up specials for Netflix, the most recent of which, “Preaching to the Choir,” was released last month.