Bright Outdoor Media Limited has announced the appointment of Mukesh Sharma as its new Chief Executive Officer (CEO), effective July 12, 2025. The decision was approved during the board meeting held at the company’s registered office in Mumbai.
As per the company, Sharma, a seasoned professional in the media industry, brings extensive leadership experience to the role, having served previously as Business Head at Mid-Day Infomedia Ltd. His appointment marks a strategic move by the company to strengthen its executive leadership as it enters a new phase of growth.
Alongside the leadership transition, the Board has also approved a significant expansion of the company’s business verticals. Bright Outdoor Media will now diversify into Television, Print, and Radio campaigns, as well as Public Relations, Digital and Social Media Management, Event and Exhibition services, Celebrity and Talent Management, Mall and Retail Media, Cinema and In-Film Branding, Ad Film Production, BTL Activations, and Corporate Gifting Solutions.
This strategic shift is aimed at transforming Bright Outdoor Media into a comprehensive 360-degree marketing and branding powerhouse.
