Advertisement
Kim Kardashian’s Instagram followers got an unexpected surprise on April 30 when her account posted something totally out of left field — a promo for what appears to be her 9-year-old son Saint West’s YouTube channel. The post had no caption, just an image that read “Sub to Saint’s channel” with the handle @S4intking, prompting fans to do a double take.
The link led to a YouTube page full of Roblox videos and had racked up nearly 4,000 subscribers by then. Fans immediately started speculating that Saint might’ve taken over his mom’s account to get in some free promo for his gaming content. The comment section quickly turned into a comedy club.
One user joked, “Saint sweetie, please go get mommy’s credit card and post the digits,” while another laughed, “Saint done hacked the IG for the promo lolol… smart man.” Some advised Kim to step up her phone security, writing things like “Give your mother’s phone back” and “Stronger passcode, babe.”
While Kim hasn’t publicly said whether she was behind the post or not, fans seemed more amused than alarmed. And honestly, it wouldn’t be the first time Saint dipped his toes into YouTube fame.
Back in September 2024, Kim revealed that she had finally caved and let Saint start his own YouTube channel — but not without a serious list of ground rules. She even shared a handwritten “contract” that Saint had to sign, agreeing to things like not filming family business, never posting without a parent’s approval, and keeping his sister North’s music recordings off his channel.
The contract was so detailed, it made headlines — and when a media outlet called it a “joke contract,” Kim clapped back hard on X (formerly Twitter), saying, “JOKE CONTRACT? Oh this wasn’t a joke. We will go to arbitration if needed.”
Saint’s first channel, TheGoatSaint, was removed in October 2024 after backlash over some questionable comments in his videos, including ones about Vice President Kamala Harris. But clearly, the young West is back online and grinding for those subs — possibly with (or without) Mom’s permission.
Bottom line? Whether it was a savvy marketing move or a sneaky IG takeover, fans are here for Saint’s hustle.