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Selena Gomez, known for her iconic role as Alex Russo in The Wizards of Waverly Place, recently made waves by offering a cherished piece of her career for an incredibly low price. The actress and singer surprised fans when she sold her beloved Alex Russo wand for just $4. This sale was part of a unique campaign through her beauty brand, Rare Beauty, which also features a collection of personal memorabilia and exclusive items from Selena herself.
What’s even more surprising is that this isn’t the first time Gomez has made such an unexpected move. She previously sold a custom Jacquie Aiche diamond ring, originally worth $3,250, for only $12. This has raised some eyebrows, especially with the wand being such a significant and iconic item from The Wizards of Waverly Place.
The wand was reportedly kept by Selena in a frame as a sentimental keepsake from her time on the show. Fans were quick to jump on the opportunity to own a piece of television history, even though the price was far lower than what one might expect for such a collectible.
This move comes amidst exciting news for fans of the show: The Wizards of Waverly Place is getting a reboot, with Selena Gomez returning to her role as Alex Russo. It’s clear that Selena is giving her fans a chance to own a piece of her past, in a way that is accessible to many, even though the items are priceless in terms of their cultural impact.