
Jubilant FoodWorks Limited (JFL), a leader in food-tech innovation, has introduced Elate, India’s first Android-based POS (Point of Sale) and Order Taking System designed specifically for the foodservice industry. This groundbreaking technology marks a major milestone in JFL’s digital transformation journey, enhancing operational efficiency and customer experience.
As a cloud-first system, Elate seamlessly integrates with JFL’s Direct-to-Consumer (D2C) platforms, leveraging advanced machine learning models to create a unified and personalized digital ecosystem. Developed by JFL’s 250-member strong product, UX, tech, and data science team, Elate is built to streamline order-taking, optimize store operations, and elevate customer interactions.
Sameer Khetarpal, Managing Director & CEO of Jubilant FoodWorks Limited, commented, “Technology and digital transformation are at the centre of JFL’s BOLD strategy. With the introduction of Elate, we are taking a significant step toward creating a seamless, integrated, and efficient food-tech ecosystem. This innovation reinforces our commitment to improving the customer experience while optimizing operational capabilities.”
Elate is just the beginning of a tech-driven restaurant revolution. The company is already working on integrating features like kiosks, ordering screens, and order status displays to create an unmatched dining experience. Currently live in select Domino’s stores, JFL plans to accelerate its expansion in the coming year.