Godrej Agrovet Limited, one of India’s leading diversified agri-business companies, has introduced a new herbicide named ‘Ashitaka’, developed in partnership with ISK Japan. The product is specifically designed for maize cultivation, offering farmers an innovative solution to control grasses and broad-leaved weeds, which remain one of the biggest challenges in maize farming.
Weed infestation during the early growth stages of maize often leads to reduced yields. Ashitaka, when applied at the 2–4 weed leaf stage, helps ensure effective weed management, thereby supporting healthier crop development and higher productivity.
India holds the 4th position globally in maize acreage and ranks 5th in annual maize production. With rising demand driven by livestock feed, starch, biofuels, and processed food industries, maize has become an increasingly important crop for India’s growing economy. However, farmers continue to face hurdles such as limited access to quality inputs, rising pest infestations, and the growing impact of climate change.
By introducing research-driven agri-solutions like Ashitaka, Godrej Agrovet aims to empower maize farmers with better crop protection tools and ensure sustainable growth in maize production, helping the crop maintain its significance in India’s agricultural landscape.