Aditya Birla Group flagship company Novelis invests $ 2.5 billion in biggest greenfield expansion project

Aditya Birla group-led Novelis Inc is all set to invest in a new low-carbon recycling. As well as rolling plant in Bay Minette, Alabama, USA. In order to meet the demand for cans. Also, the project has attracted an investment of $ 2.5 billion. Lest, making it to be a largest global greenfield expansion project by the Birla group.

“This investment marks the start of another transformational growth phase for Novelis”. Expressed Kumar Mangalam Birla, Chairman of the Aditya Birla Group and the Novelis Board of Directors. He further added. “We continue to invest in each of the markets Novelis serves. From beverage can to automotive, aerospace and specialties. And in all geographies. Novelis has a track record of success in delivering customers the low-carbon, sustainable aluminum solutions they seek. And we will continue that storied history with this investment and others to come.”

Aditya Birla Group leads Novelis to sustainability

“Through this investment, we are making a demonstrative commitment to continue to grow alongside our customers and meet their needs for low-carbon, highly sustainable aluminum solutions”. Said Steve Fisher, President and CEO of Novelis Inc. Furthermore, he added. “In addition, we are well-positioned to efficiently expand capacity at this facility in the future. Above the 600 kt announced today to capture ongoing strong demand. Our readiness to invest to serve growing markets is a perfect example. Of how we are delivering on our company purpose of shaping a sustainable world together.”

Aditya Birla group has made a big move towards sustainable development and that seems to be current main long term objective of many high output firms.

Aditya Birla Group Novelis