Arvind Vegda, a Gujarati singer, has criticized the makers of the upcoming film Bhuj: The Pride of India for allegedly stealing his song Bhai Bhai. Mika Singh’s song for the film, which stars Sanjay Dutt, was just released on the actor’s birthday. The song’s hook phrase is based on a Gujarati track originally sung by Arvind. He has questioned the film’s creators for failing to give him credit, and he has also launched a Twitter campaign with the hashtag “Justice 4 (for) bhai bhai.”
Atleast you @TSeries should have courage and courtesy to acknowledge the regional artists and inspiration who have contributed a lot more than just mere mixing the original song…
shame @TSeries #justice4bhaibhai
— Arvind Vegda BHAI BHAI (@ArvindVegda) August 3, 2021
Again and Why? @TSeries @ajaydevgn @duttsanjay @AbhishekDudhai6 @Acharya1Ganesh
Even @bhansali_produc @SLBfilm @Ramleela_Movie used the same track #BhaiBhai and now again in #BhujThePrideOfIndia @BhujTheFilm
WHY WHY ? No recognition #justice4bhaibhai https://t.co/YVSEjX0nG5 pic.twitter.com/6SYS6tTnfV
— Arvind Vegda BHAI BHAI (@ArvindVegda) July 30, 2021
The song was posted on social media sites on July 29. Since then, Arvind, a Bigg Boss Season 9 competitor, has been fighting for credit for work he claims is his own. He also encouraged them to give credit for the song in the film to Bhavai folk theatre and Gujarat’s Nayak culture. The original Gujarati song, hai Bhai – Bhala Mori Rama, was written by the vocalist and was inspired by a Gujarati theatre genre. According to him, the drama format died out in the 13th century. He claims he helped promote it in 2011 when he relaunched it with a new flavour.
The song previously appeared in Sanjay Leela Bhansali’s 2013 film Goliyon Ki Raasleela Ram-Leela, starring Deepika Padukone and Ranveer Singh. Arvind objected to the song being used without the authorization of the original composers. The creator labelled it as a folk song, but the vocalist notified them that it is not. Bhavai, he said, is a Gujarati theatre artist.