Shehzada box office day 1: Kartik Aaryan's Film Debuts at 7 Cr | Business Upturn

Shehzada box office day 1: Kartik Aaryan’s Film Debuts at 7 Cr

Shehzada, starring Kartik Aaryan, opened in theatres on February 17. The film’s box office performance fell short of Bhool Bhulaiyaa 2’s charm.

Shehzada, Kartik Aaryan’s first production, starring Kartik and Kriti Sanon,  a remake of the extremely successful Telugu movie Ala Vaikunthapurramuloo, is off to a slow start. Shah Rukh Khan’s Pathaan, which has been playing in cinemas for more than three weeks, and Marvel’s newest offering, Ant-Man and The Wasp: Quantumania, presented the movie with fierce competition on its opening day.

The audience’s reaction to Rohit Dhawan’s film Shehzada has been mixed. Their first-day revenue is reportedly only Rs 7 crore. It falls far short of Bhool Bhulaiyaa 2, Kartik’s strongest opening of his career. The movie only had a 14.05 percent occupancy rate. According to Box Office India, the incentive of the buy-one-get-one-free ticket helped the movie attain this figure.

Taran Adarsh, trade analyst tweeted, “#Shehzada disappoints on Day 1, despite buy-one-get-one-free offer… National chains ordinary, mass circuits dull… #MahaShivratri holiday on Day 2 may improve biz, but needs bigger jumps for a respectable weekend total… Fri  6 cr [+/-]. #India biz.”

Pathaan and Ant-Man and The Wasp: Quantumania, its rivals at the box office, took in Rs 2.50 crore and Rs 9 crore, respectively. Even before Shehzada’s release, industry insiders expressed concern about the movie’s box office performance because they believed that the producers “made a mistake” by delaying the film’s release by a week to avoid the chaos that Pathaan was causing at the box office. If the movie had been released on February 10, Taran Adarsh said, it would have had a more successful solo run and avoided competing with the MCU feature.