India will host a ‘Bharat Parv’ at the 77th Cannes Film Festival for eminent leaders and delegates from around the world to highlight the country’s numerous creative opportunities.
A delegation of national and state government authorities, as well as industry participants, will highlight India’s creative economy in Marche du Films through a number of key initiatives, the Information and Broadcasting Ministry announced on Friday.
For the first time, the country will host a Bharat Parv at the Cannes Film Festival to engage with film personalities, filmmakers, directors, producers, buyers, and sales agents from around the world, as well as to promote creative opportunities and a large pool of talent.
The official poster and teaser for the 55th India International Film Festival (IFFI), which will be held in Goa from November 20 to 28, will also be unveiled at Bharat Parv, according to a press release.
The delegation will also see the announcement of the maiden edition of the World Audio-Visual & Entertainment Summit (WAVES), which will be held concurrently with the 55th IFFI.
The Bharat Pavilion, which will serve as a platform for the Indian film community to participate in various activities at the 77th Cannes Film Festival at 108 Village International Riviera, will open on May 15 in the presence of well-known personalities.
The National Film Development Corporation (NFDC) will host the Pavilion in collaboration with the Federation of Indian Chambers of Commerce and Industry (FICCI), the industry partner. The Confederation of Indian Industry will open a “Bharat Stall” at the Marche du Cannes.
The Bharat Pavilion was designed by the National Institute of Design in Ahmedabad. It is called after the Sutradhara, which embodies this year’s theme, Create in India. Several Indian films and productions will be featured in the internationally famous festival.
The highlight will be filmmaker Payal Kapadia’s “All We Imagine As Light,” which has been selected for the Competition section and will vie for the coveted Palme d’Or.
