PVR INOX Limited, India’s largest cinema exhibitor, has announced the opening of a new 5-screen multiplex at Alveal Fun Savvy Mall in Coimbatore, Tamil Nadu, on October 2, 2024. This is the company’s third cinema in Coimbatore and the 24th in Tamil Nadu, bringing the total screen count in the state to 144 and in Coimbatore to 20 screens.
Key Features of the New Multiplex:
- The new cinema features 894 seats across 5 auditoriums, providing moviegoers with a luxurious and immersive experience.
- Each auditorium boasts a unique color theme—red, golden, violet, and teal—enhancing the vibrant atmosphere.
- Four auditoriums are equipped with Next Gen 3D systems, 2K Next Gen projector technology, and Dolby 7.1 sound.
- One auditorium features DTS X sound for an enhanced auditory experience.
Expanding Footprint:
With this launch, PVR INOX now operates 1,750 screens across 357 properties in 111 cities, including India and Sri Lanka. This latest addition reaffirms the company’s commitment to providing world-class cinematic experiences in South India, particularly in Tamil Nadu, where Coimbatore remains a key market.
Enhanced Experience:
The multiplex is designed to offer a premium movie-watching experience, featuring modern aesthetics, a striking pre-foyer with dynamic screens showcasing the latest offerings, and a bold central concessionaire. The luxurious ambiance is further enhanced by a layered ceiling design and crystal embellishments.
Leadership Remarks:
Ajay Bijli, Managing Director of PVR INOX Limited, expressed excitement about the company’s continued expansion in Coimbatore and Tamil Nadu. He highlighted the company’s commitment to delivering the most immersive and luxurious movie-going experience possible.
Sanjeev Kumar Bijli, Executive Director, also noted that Coimbatore has consistently embraced high-quality cinema experiences, and the opening of this new multiplex strengthens the company’s foothold in the region.
With this launch, PVR INOX continues to redefine the cinematic experience in India, offering premium entertainment options to movie lovers in Coimbatore.
