Mach Conferences & Events secures empanelment with Adani Cement, enhancing growth potential

MCEL will manage logistics, transfers, accommodations, and sightseeing for 444 participants in Delhi and Agra, and 841 participants in Gujarat.

Mach Conferences & Events Ltd., a leading player in India’s Meetings, Incentives, Conferences, and Exhibitions (MICE) industry, has announced its empanelment with Adani Cement, a major milestone in the company’s growth journey.

This strategic partnership has already resulted in a significant order from ACC Cement and Ambuja Cement, key entities within the Adani Cement portfolio. MCEL will manage logistics, transfers, accommodations, and sightseeing for 444 participants in Delhi and Agra, and 841 participants in Gujarat. The project is slated for completion within the current financial year.

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Mr. Amit Bhatia, Chairman & Managing Director of MCEL, expressed his enthusiasm for the partnership:
“Our empanelment with Adani Cement is a key moment for MCEL. It opens up new avenues for growth, and we aim to increase our revenue share from the group to approximately 10% of our total revenue in the coming year.”

The empanelment with Adani Cement marks a pivotal step in MCEL’s strategy to align with India’s leading businesses and further solidifies its reputation as a trusted provider of large-scale event management services.