Apeejay Surrendra Hospitality Ltd shares surged by 3% in early morning trading after the company announced a significant new hotel management agreement. The firm signed a contract with Goyal Parmarthik Trust to manage the upcoming luxury property, Zone by THE PARK, located in Aanyor, Tehsil Govardhan, Mathura, Uttar Pradesh.
The new hotel is set to feature approximately 100 well-appointed rooms along with a range of premium amenities. These include a banquet hall, conference rooms, an all-day dining restaurant, swimming pool, gymnasium, spa facilities, ample parking, elevators, and dedicated office space for hotel management. This expansion is expected to strengthen Apeejay Surrendra’s presence in the growing hospitality market of Uttar Pradesh.
Currently, Apeejay Surrendra operates 35 hotels across India through a mix of owned, leased, and managed properties. The addition of Zone by THE PARK, Mathura will enhance the company’s portfolio in the mid-to-luxury segment, reinforcing its commitment to delivering high-quality hospitality experiences.
The company’s strategic growth through hotel management agreements aligns with its goal to capitalize on rising domestic tourism and business travel in India. Investors responded positively to the announcement, reflecting confidence in Apeejay Surrendra’s expansion plans and long-term prospects.
Apeejay Surrendra shares opened at ₹153.50 today, hitting a high of ₹156.06 and a low of ₹150.49 during trading. The stock remains volatile, with a 52-week high of ₹206.20 and a low of ₹129.00.
Disclaimer: The information provided is for informational purposes only and should not be considered financial or investment advice. Stock market investments are subject to market risks. Always conduct your own research or consult a financial advisor before making investment decisions. Author or Business Upturn is not liable for any losses arising from the use of this information.
