Even though the official broadcaster and bid price won’t be disclosed until tomorrow, there is a winner for the International Cricket Council’s (ICC) media rights.
What may be revealed, though, is that the anticipated second round of bidding [E-Auction] won’t take place, thereby indicating that the ICC found a winner in the first round itself. It was a closed round, and financial bids had to be submitted in sealed envelopes. It took place on a Friday night.
Amazon withdrew from the competition, leaving Disney Star, Sony Sports, Viacom 18, and Zee as the remaining parties. Therefore, one of the four Indian broadcasters is the winner.
