Tesla Inc. (NASDAQ: TSLA) reported a 9.93% decline in retail sales in China in August, with deliveries falling to 57,152 units from 63,456 a year earlier, according to data released by the China Passenger Car Association (CPCA) on Monday.
Despite the year-on-year fall, sales were up 40.71% from July’s 40,617 units, marking a rebound in monthly performance. However, this is the sixth year-on-year decline in China sales for Tesla in 2025, with growth only seen in March and June.
Tesla’s Shanghai Gigafactory, which produces the Model 3 sedan and Model Y crossover, exported 26,040 vehicles in August, a 12% rise year-on-year but down 4.5% from July.
Meanwhile, China’s new energy vehicle (NEV) retail sales hit 1.101 million units in August, up 7.5% year-on-year, with BYD Auto Co. Ltd. leading the market with 310,200 deliveries.
Tesla’s market share improved, accounting for 5.19% of NEV sales in August (up from 4.12% in July) and 8.33% of battery electric vehicle (BEV) sales (up from 6.69%).
On the wholesale side, Tesla’s August sales, including exports, totaled 83,192 units, down 4% from a year earlier but up 22.6% from July. Model Y sales climbed 4.6% YoY to 58,888 units, while Model 3 sales fell 20% YoY to 24,304 units.
