In a wedding season where red lehengas sparkle and gold jewellery reigns supreme, an unexpected contender has become the hottest beauty trend of 2025—brown hair. Thanks to Pantone’s Colour of the Year, Mocha Mousse, brown has transitioned from understated to undeniably glamorous.
Brides and bridesmaids across India are embracing everything from velvety mocha to caramel-swirled brunette shades. And the beauty industry is taking notice.
“Brown radiates elegance without overpowering the bridal look,” says Shailesh Moolya from Godrej Professional. “It blends with all the traditional colours—reds, pastels, metallics—and looks flawless in every photo.”
Salons are now flooded with requests for multi-tonal brown transformations: molten mocha infused with caramel ribbons, butterscotch highlights and almond balayage that give hair a luminous, high-definition look.
Why brown?
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It suits every skin tone
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Works with every wedding ritual
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Pops beautifully under haldi, mehendi and sangeet lights
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Feels warm, familiar and emotionally grounding
And in an era where hair goes through heavy styling, brides favour tech-powered colour formulas with hydration-lock and heat protection to keep their hair healthy through the multi-day wedding marathon.