Raymond Realty shares rallied more than 4% in morning trade after the company unveiled its entry into one of Mumbai Metropolitan Region’s most premium micro-markets with the launch of Invictus by GS, BKC. Spread across nearly two acres, this marquee redevelopment signals a major step in Raymond’s push into the ultra-luxury residential segment, expanding the strong momentum it has built in Thane through successful projects such as TenX Habitat and The Address by GS.
The newly announced Invictus by GS, BKC has been designed as an upscale residential enclave featuring six towers with 23 habitable floors and four basements, created in accordance with IGBC-aligned sustainability norms. Its location places residents at the heart of Mumbai’s luxury corridor, offering quick access to Jio World Drive within five minutes, the Bandra-Worli Sea Link in just eight minutes, and the airport in about 15 minutes. Adding to its premium positioning is a suite of more than thirty curated amenities, including a skyline-facing 38-metre swimming pool, an exclusive sky lounge, immersive recreation zones, and integrated high-street retail, shaping a holistic luxury living experience.
Raymond Realty entered the market only in 2019, yet has rapidly grown into one of the top five developers in the MMR. The company’s reputation for timely, execution-driven development—highlighted by the early delivery of TenX Habitat, completed two years ahead of schedule—has played a key role in this rise. As homebuyer preferences shift toward premium and luxury housing, the company has evolved its product strategy accordingly, moving away from compact homes to larger, amenity-rich luxury residences crafted for urban buyers seeking elevated lifestyles.
Much of Raymond Realty’s expansion across Mumbai is being powered by its asset-light strategy based on Joint Development Agreements. Invictus by GS, BKC forms part of six such JDA projects signed in coveted micro-markets including Bandra, Mahim, Sion, and Wadala, representing a combined Gross Development Value of nearly ₹14,000 crore. Several more projects are currently under evaluation, indicating a strong pipeline as the company deepens its presence across Mumbai beyond Thane.
For FY26, Raymond Realty has outlined an ambitious launch calendar that includes two new projects on its own land in Thane and an additional three to four JDA-led launches across Mumbai. Over the next two to three years, the company aims to rebalance its portfolio so that JDA projects contribute around half of its pre-sales, in contrast to FY25 when Thane alone accounted for 78% and JDAs just 22%.
