Morgan Stanley has maintained an Overweight rating on Trent with a target price of Rs 8,032, indicating a potential 7% upside from the current market price of Rs 7,520.00. The brokerage highlights Trent’s foray into the mass-priced beauty segment through Zudio Beauty as a positive strategic move.
The beauty and personal care (BPC) segment’s contribution to sales was already significant in Westside and Zudio stores, and the BPC business has grown as customers have shown more indulgent and impulsive buying behavior. Additionally, emerging categories’ contribution to standalone revenue has doubled, rising from 10% to 20%.
Disclaimer: The information provided is for informational purposes only and should not be considered investment advice. Always consult a financial advisor before making any investment decisions.
