Brigade Enterprises Ltd. shares surged 3% after the company announced a strategic Joint Development Agreement (JDA) to develop over 10 acres of prime land in Mysuru. This move strengthens Brigade Group’s footprint in the city, where it already has a portfolio of around 30 projects across residential, office, retail, and hospitality sectors.
The new project has a gross development value (GDV) of approximately ₹225 crore and a total development potential of 0.37 million sq. ft. It will feature premium residential plots spread across 8 acres and high-end apartments on the remaining 2 acres. Strategically located in central Mysuru, the project is tailored for modern homebuyers seeking luxury, convenience, and community-centric living.
Pavitra Shankar, Managing Director of Brigade Enterprises, emphasized Mysuru’s rising appeal as a real estate destination, fueled by cultural charm and rapid infrastructure growth—especially after the launch of the Bengaluru-Mysuru expressway. She noted that Mysuru is Karnataka’s largest Tier 2 market and continues to attract discerning buyers seeking a high quality of life.
This development underlines Brigade’s ongoing expansion strategy and its commitment to tapping into high-growth markets. The positive market response reflects investor confidence in the company’s long-term vision and strong execution capabilities.
Brigade Enterprises shares opened and peaked at ₹944.30 today before dipping to a low of ₹910.00. Despite the day’s drop, the stock remains above its 52-week low of ₹852.00 but significantly below its 52-week high of ₹1,453.10.
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