Every year-end comes with huge excitement for most-awaited celebrations. It’s none other than welcoming Christmas and the New Year. On these December 25th and January 1st, MyFlowerTree turns every gifting moment into a memory worth cherishing. In India, it has become one of the leading online gifting platforms. With their major expansion of hyperlocal delivery network and customer support operations, gifting isn’t a task. It’s all about an expression of feeling. This strategic move aims to promise faster deliveries, smoother order fulfillment, and uninterrupted customer assistance.
By underlining it, Sumit Chhabra, Founder & CEO of MyFlowerTree, says, “Christmas and New Year are not just a festive for us; they are powerful expressions of love, care, and connection for millions of customers. So our focus this year is operational excellence, ensuring every cake, gift, and greeting is delivered on time, no matter the distance”.
Festive Gifting in India: Convenience Meets High Expectations
In the 21st century, India’s festive gifting ecosystem has undergone a major transformation. Customers across the country now look for instant surprises, same-day delivery, real-time updates, and flawless service. Not just for Christmas and New Year’s Cakes, but also for time-sensitive products. Focusing on it, Christmas Eve and New Year’s Eve witness a sharp spike in last-minute orders.
Understanding this shift, MyFlowerTree has strengthened its hyperlocal delivery system through enabling quicker sourcing and localized fulfillment. Also, reduced delivery timelines across metro cities and emerging urban centers.
Hyperlocal Delivery Expansion: Faster, Smarter, Closer
To bring light to 2025’s festival season, MyFlowerTree has expanded its hyperlocal delivery coverage. It includes over 550+ Indian cities, with special focus on Tier 1 and Tier 2 markets. They are none other than Delhi NCR, Mumbai, Bengaluru, Hyderabad, Chennai, Pune, Kolkata, Jaipur, and Kochi.
Key operational upgrades include:
Local distribution centres – Dedicated festive micro-hubs for cakes and perishable items
Express Delivery Slots – Same-day and midnight delivery options for Christmas and New Year
Optimized Route Planning – Reduced delivery delays during peak traffic hours
Local Bakery Partnerships – Ensuring freshness, taste consistency, and faster dispatch
This hyperlocal approach allows MyFlowerTree to deliver celebration gifts within a few, even if it’s a last-minute rush.
Scaling Support Teams for Peak Festive Demand
Not just regional fulfillment points, MyFlowerTree is significantly known for its customer support. It increases order volumes and customer queries during the festive surge.
Highlighting it, Ankit Aggarwal, Head of Operations at MyFlowerTree, says, “Our support team is the backbone of festive gifting with trust. From gift delivery confirmations to customization requests, we have built systems to deliver exactly that”.
Support enhancements include:
- 24/7 Festive Support Desks during Christmas week and the New Year
- Expanded WhatsApp & Chat Support for faster query resolution
- Order Tracking & Proactive Updates to reduce customer anxiety
- Dedicated Escalation Teams for time-sensitive deliveries
These promising services ensure customers experience seamless service and transparency even during peak loads.
Christmas & New Year 2025: What Customers Are Ordering More
Based on the festive internal orders data, MyFlowerTree reports a sharp rise in demands:
New Year Cake
Customers get the first spark for Online Cake Delivery. No matter the occasion, it plays a central role and is a trendsetter too. Consumers’ desires about Instagram-worthy cakes are also available with eye-catching designs. Fresh cream cakes, chocolate truffle cakes, and theme-based New Year designs are also effortless to order today. These are emerging as top sellers this festive season.
Online Flower Delivery for Offices & Homes
Flowers are a reliable yet powerful choice to send as a New Year or Christmas gift. Getting it with a delicious cake is a must-try combo. There has been significant growth in bulk cake and flower orders for office parties, team celebrations, and family gatherings. Customers are increasingly choosing them for its convenience, reliability, and the ease of managing celebrations without stepping out.
Personalized Gifts & Desserts
Personalized gifts such as keychains, cushions, and thoughtfully curated hampers add a smart, personal touch. Similarly, name-based, photo-printed, and message-customized cakes turned out to be the best picks for Christmas and New Year celebration. These personalized options add emotional value and help every customer to express love, appreciation, and festive cheer in a meaningful way.
Festive Hampers with Cakes
Combos such as cake with flowers, chocolates, or plants are trending. These curated hampers offer variety and make online gifting effortless during the holiday season.
MyFlowerTree’s strengthened hyperlocal delivery system makes sure all these products reach customers with freshness, well-presented, and right on time. It turns every Christmas and New Year celebration is truly special.
Reliability During Peak Days: A Brand Promise
Festive seasons can be challenging, but MyFlowerTree continues to focus on technology, logistics, and people. It shows how reliable the brand truly is.
The core factors behind its reliability:
- Real-time Order Monitoring Systems
- Quality Control Checks at Dispatch Points
- Backup Delivery Partners for High-Demand Days
- Hygienic Packaging
- Temperature-Controlled Handling for Cakes
These kinds of measures help to maintain service consistency. It’s possible even during the busiest hours of December 31st.
Digital Systems That Keep Festive Deliveries on Track
MyFlowerTree has upgraded its backend systems that help to handle festive traffic spikes. And ensuring a smooth shopping experience for customers.
Features include:
- Faster checkout processes
- Delivery slot visibility in real time
- Automated reminders for repeat orders
- Simplified re-order options for frequent customers
A Message from the Founder
Reflecting on the smartest online gifts delivery, Sumit Chhabra says, “Festivals are emotional deadlines. When someone orders a New Year’s cake at 11 PM, they’re trusting us with a moment that can’t be repeated. Our expanded hyperlocal delivery and support teams exist to protect that trust.”
About MyFlowerTree
MyFlowerTree has been the favourite gifting destination for the last 15 years. And trusted by thousands of people across the country for online gifting experience. From an extensive range of flowers, cakes and personalized gifts, the platform stands as the best in the industry. The brand also specializes in same-day delivery, customer-centric service, and celebration-first innovation.
