Less than 24 hours ago, Jujutsu Kaisen enthusiasts were abuzz with excitement as they noticed an intriguing development involving the McDonald’s app and social media accounts. This unexpected connection between a major fast-food giant and the beloved anime series has sparked a wave of curiosity and speculation among fans.
While it’s not uncommon for well-known brands to reference popular culture, this collaboration marks a unique occasion. Previously, Duolingo had cheekily referenced a controversial manga chapter, but McDonald’s seems to be taking things to a whole new level with its latest move.
The anticipation began when McDonald’s altered its app description to read “hi welcome to my malevolent kitchen,” a direct homage to Ryomen Sukuna’s formidable Domain expansion, often translated as “malevolent shrine” or “malevolent kitchen.” This playful nod immediately caught the attention of fans, who also noticed the company’s profile and background photos were revamped to evoke the feeling of channeling cursed energy—a fitting touch for any Jujutsu Kaisen aficionado.
Speculation is rife among the fan community about what McDonald’s might have in store with this cryptic teaser. With promises of something “SPECIALZ” brewing behind the scenes, fans eagerly await further announcements or surprises from the fast-food giant.
As the collaboration unfolds, it’s clear that McDonald’s has found a creative way to tap into the fervor and passion of Jujutsu Kaisen fans, blending the worlds of fast food and anime in an unexpected and intriguing manner.
What can we expect from this McDonald’s x Jujutsu Kaisen collaboration?
something SPECIALZ coming
text me at +1 (707) 932-4826 to be the first to know
— McDonald's (@McDonalds) July 1, 2024
Opening the McDonald’s app recently has become an adventure for Jujutsu Kaisen fans, with a mix of current features and tantalizing hints of what’s to come. As users navigate the app, they’re greeted with a glitch effect that overlays Sukuna’s distinctive dark markings, setting an ominous tone right from the start. A new button beckons users to “expand their domain,” promising to reveal “the source of energy within,” leading them into a virtual reality experience powered by AI-generated imagery.
But the real excitement revolves around the upcoming surprise scheduled for July 9—a brand-new garlic and soy sauce dip. This innovative sauce, launching exclusively in the United States via the app, is described as combining spicy sweetness, reminiscent of Japan’s popular Black Garlic Sauce. Aptly named Special Grade Garlic Sauce to tie in with Jujutsu Kaisen themes, it promises a unique flavor experience that fans and food enthusiasts alike are eager to taste.
Adding to the allure, the sauce lids will feature artwork of eight beloved characters from the series, ranging from the charismatic Yuji Itadori to the enigmatic Satoru Gojo. This not only enhances the dining experience but also offers fans a chance to collect their favorite character lids, sparking further excitement among collectors and enthusiasts alike.
With such immersive tie-ins and culinary innovations, McDonald’s has certainly raised the bar for anime-themed collaborations, leaving fans wondering what other surprises might be in store. Who knows, with the popularity of characters like Gojo, a figurine in a Happy Meal might just be the next delightful twist in this flavorful journey.
