Denis Villeneuve, director of Dune: Part Two, recently engaged in playful banter regarding popcorn bucket rivalries with Marvel Studios. When asked about Marvel’s attempt to rival Dune’s iconic bucket with one featuring Wolverine, Villeneuve responded with good humor. He jokingly dismissed Marvel’s efforts, suggesting that their bucket couldn’t match the originality and instant meme status of the Dune: Part Two bucket.
In an interview with eTalk CTV, Villeneuve playfully commented, “They’re jealous of our bucket and trying their best to unleash something horrific upon the world. But the Dune bucket is unmatched.” He expressed flattery over Marvel’s attempts to emulate the success of his film’s bucket but firmly maintained that Dune’s design stands alone as unique and iconic.
The Dune: Part Two bucket became a social media sensation, driving significant sales and adding a new dimension to the movie-going experience. AMC Theater’s Chief Content Officer, Elizabeth Frank, noted the unexpected popularity of the Dune bucket, which spurred increased interest in collectibles among fans. She highlighted how these items, like concert tees, contribute to the fun and creative energy surrounding movies.
While Marvel’s Wolverine bucket may have sparked interest, Villeneuve’s assertion that the Dune bucket remains unbeatable reflects the ongoing appeal and impact of collectibles in enhancing the cinema experience. As the craze for movie collectibles continues to evolve, it’s clear that unique and innovative offerings like the Dune: Part Two bucket resonate deeply with audiences worldwide.
