Tata CLiQ Luxury, India’s premier luxury lifestyle platform, has announced an exclusive partnership with Sabyasachi Calcutta to launch the brand’s first-ever digital jewellery boutique in the country. The boutique will go live on August 21, 2025, offering the largest online selection of Sabyasachi Fine Jewellery.

The digital storefront will feature curated collections crafted in 18 carat gold, showcasing VVS-VS EF colour brilliant cut diamonds, natural pearls, gemstones, and Sabyasachi’s signature craftsmanship. Among the highlights are the Royal Bengal Heritage Gold Collection, featuring the Bengal Tiger insignia and the classic Sabyasachi Mangalsutra, and the Royal Bengal Diamond Collection, studded with brilliant cut diamonds and natural stone charms. Other collections include the Royal Bengal Pearl Series, the Sunderbans Collection inspired by flora and fauna, the Tiger Stripe and Shalimar lines with lacquer highlights, and the Tiger Eye group featuring diamond-studded tiger motifs. The range will include earrings, pendants, bracelets, and rings designed for everyday elegance.

Tata CLiQ Luxury has also promised a personalised shopping experience, with experts assisting customers in selecting jewellery suited for special occasions, personal style, or gifting.

Commenting on the launch, Mr. Gopal Asthana, CEO, Tata CLiQ Luxury, said, “At Tata CLiQ Luxury, we celebrate both Indian and global luxury, and this launch reinforces our commitment to curating the finest names in the world of luxury. Sabysachi is renowned for its exquisite craftsmanship and deep-rooted Indian heritage, offering a distinctive blend of traditional aesthetics and global appeal. With the debut of their fine jewellery on our platform, we are not only elevating our luxury jewellery portfolio but also making one of India’s most iconic brands accessible to discerning consumers across the country, including those in Tier 2 and Tier 3 cities. As India’s leading luxury platform joins hands with the country’s most celebrated designer, this exclusive partnership is set to redefine the fine jewellery experience for the digital era.”

Sabyasachi Mukherjee, Founder & Creative Director, Sabyasachi Calcutta LLP, added, “I’m proud to introduce Sabyasachi Fine Jewellery on Tata CLiQ Luxury. This collection is crafted with the same soul, the same uncompromising standards, and the same extraordinary value for which the brand has always been loved. Our pricing isn’t aspirational; it’s grounded. Yet this jewellery remains everything you’d expect from the House of Sabyasachi: refined, rooted, timeless. In India, we talk a lot about price, less often about value. I believe that when you give people integrity and excellence, they begin to see the difference.”

Manish Chopra, CEO, Sabyasachi Calcutta LLP, further stated, “The launch of our Fine Jewellery line on Tata CLiQ Luxury marks an exciting chapter for Sabyasachi. For over two decades, the brand has been loved for its integrity, craftsmanship, and lasting value. Now, by bringing our jewellery into the world of online luxury retail, we can bridge the gap between our ateliers and homes across India—allowing a new generation to experience and own the value for which Sabyasachi has always stood. Offering a rare combination in the world of luxury, our Fine Jewellery blends exceptional quality with thoughtful pricing. As we open this new door to the brand, I’m personally excited to see our jewellery find new homes and create new stories across the country.”

The launch marks a milestone for both Sabyasachi and Tata CLiQ Luxury, combining heritage and digital innovation to make iconic Indian fine jewellery more accessible to a wider audience.