Tata Elxsi, a global leader in design and technology services, has partnered with Evergent, a specialist in customer management and monetization for streaming and digital subscriptions, to launch Subscription Hub—a unified platform set to redefine how media and telecom operators manage and monetize subscription offerings.

The Subscription Hub addresses the challenges of fragmented subscription ecosystems by enabling operators to offer a seamless, all-in-one digital experience. With this platform, telecom and media companies, as well as service aggregators, can evolve into holistic digital lifestyle providers. The hub allows operators to aggregate subscriptions across entertainment, gaming, productivity, education, and financial services, creating a unified and user-friendly experience for customers.

Built on a cloud-native, API-first architecture, Subscription Hub supports flexible deployment options—including SaaS, hybrid cloud, and on-premises setups—ensuring compatibility with emerging technologies and market needs. Its advanced analytics provide real-time insights into subscription trends, customer lifetime value, churn prediction, and revenue optimization, enabling data-driven decision-making.

Evergent contributes its globally scalable, PCI-compliant, ISO 27001-certified subscription management platform, trusted by millions of subscribers. Tata Elxsi adds over three decades of expertise in media and telecom, bringing strengths in product engineering, system integration, AI-driven analytics, and digital service management. Together, they deliver rapid deployment, seamless integration, and measurable operational efficiencies, helping operators elevate customer experience and unlock new revenue streams.

TOPICS: Tata Elxsi