Shares of Reliance Industries Ltd were in focus after its FMCG arm, Reliance Consumer Products Limited (RCPL), announced its entry into the healthy functional beverages space. The company has acquired a majority stake in a joint venture with Naturedge Beverages, the maker of herbal-infused zero-calorie brand Shunya.
The move marks RCPL’s next step toward building a complete beverage portfolio, expanding beyond Campa Cola, Campa Energy and Raskik. Through this JV, Reliance aims to leverage rising consumer demand for natural, herbal, and low-calorie functional drinks. Shunya, made with Ayurvedic super herbs such as Ashwagandha, Brahmi, Khus, Kokum and Green Tea, has already gained traction among health-conscious urban consumers.
Management said the tie-up reinforces RCPL’s goal of offering quality, affordable products while promoting India’s Ayurvedic legacy. Ketan Mody, Executive Director of RCPL, highlighted that Shunya complements Reliance’s beverage strategy and will soon see a wider rollout using Reliance’s robust distribution network.
Naturedge founder Siddhesh Sharma called the partnership a “win-win,” noting that Reliance’s reach will help transform Shunya into a pan-India brand at a time when demand for herbal-natural functional beverages is surging.
With the addition of Shunya, RCPL plans to expand its lineup with energy shots, herb-infused water and other healthy alternatives, strengthening its positioning as a Total Beverage Company