Ola Electric has initiated a major overhaul in its distribution strategy, roping in global consultancy firm EY to ensure better regional compliance across its network. According to sources cited by PTI, this move marks a significant step toward improving operational transparency and regulatory adherence for the EV maker.
The company is also phasing out its current warehouse-based distribution system. In its place, Ola Electric will implement a direct-to-store retail model, aimed at enhancing speed, control, and customer experience. The transition to this new supply chain mechanism is expected to streamline the delivery process and reduce overheads linked to storage and warehousing.
Sources added that Ola Electric’s decision reflects its long-term plan to align with evolving business needs and state-level compliance requirements. With EY on board, the company is expected to undertake an extensive audit of its current systems, while preparing for a smoother rollout of its revamped network strategy.
Stock performance update:
Shares of Ola Electric Mobility Ltd were trading at ₹50.18, down 1.38% or ₹0.70 on April 9. The stock had opened near ₹51 and hit an intraday low of ₹49.79. Ola Electric’s current market capitalization stands at ₹209.58 billion with an average trading volume of 47.56 million shares. The stock has moved between ₹45.35 and ₹157.40 over the past 52 weeks.
