Dhanuka Agritech Limited, a leading player in India’s crop protection and care sector, has signed a strategic agreement to acquire the international rights to the active ingredients Iprovalicarb and Triadimenol from Bayer AG. This acquisition marks a significant step in Dhanuka’s global expansion plans, enabling the company to extend its reach across more than 20 countries, including key markets in LATAM, EMEA, and Asia, including India.
This acquisition will allow Dhanuka to manufacture and sell Iprovalicarb and Triadimenol, including their associated brand Melody, across global markets. With sub-brands such as Melody Duo, Melody Compact, and Melodika, Dhanuka aims to strengthen its market position and provide innovative solutions to growers worldwide. The company plans to transition the manufacturing of at least one of these products to its state-of-the-art manufacturing unit in Dahej, Gujarat, leveraging local capabilities to support both domestic and international demand.
Iprovalicarb, a fungicide from the Carboxylic Acid Amines (CAA) class, is used for disease management in horticultural crops, while Triadimenol, a DMI triazole fungicide, is widely used in seed treatment for cereals and cotton, and as a pre-mix treatment in coffee. Both products are established in the global market, and this agreement provides Dhanuka with a strong platform to expand its footprint in the crop protection industry.
Harsh Dhanuka, Executive Director of Dhanuka Agritech, expressed his enthusiasm for the partnership, saying, “Dhanuka is excited to embark on this journey with Bayer AG as we expand our footprint in these key markets. This agreement not only strengthens our market presence but also reinforces our commitment to delivering exceptional products and services to customers worldwide.”
The deal is expected to significantly boost Dhanuka’s topline and bottom-line, as it will be able to market these products in both India and international markets. Dhanuka’s continued focus on strategic growth is evident, as the company looks to maintain strong relationships with its global customer base.
