Brightcom Group has announced a significant step forward in its digital advertising operations through a new strategic collaboration between its wholly owned subsidiary, Online Media Solutions (OMS), and HUMAN Security, Inc. The update was shared under Regulation 30 of SEBI’s Listing Obligations and Disclosure Requirements, making it an important development for investors, advertisers, and the broader digital ecosystem.
HUMAN Security is widely recognised for its pioneering work in digital fraud prevention. The company is known for its advanced technologies that detect and block sophisticated threats such as bot-driven activity, invalid traffic, and emerging fraudulent patterns that plague global advertising and media platforms. By partnering with a global leader in cybersecurity and fraud verification, Brightcom Group aims to bring higher levels of trust and protection to its network.
This collaboration is designed to strengthen transparency and improve brand safety across OMS’s worldwide digital advertising operations. Brightcom will integrate HUMAN’s advanced fraud-prevention and traffic-verification systems into its existing platforms, allowing the company to enhance security standards and safeguard the advertising experience for clients and partners. With rising concerns around ad fraud and traffic manipulation, this move positions Brightcom to deliver stronger, cleaner, and more reliable digital environments.
The company noted that this partnership aligns with its long-term strategy of adopting global best-in-class technologies. By combining OMS’s global scale with HUMAN Security’s expertise, Brightcom aims to improve operational integrity, ensure safe audience engagement, and provide publishers and advertisers with more dependable performance metrics.
