Archies Limited, a prominent name in the social expression industry, has announced a strategic partnership with Magicpin, India’s largest hyperlocal discovery and savings platform, aiming to modernize and enhance the gifting experience for consumers. This collaboration combines Archies’ legacy of personalized gifting solutions with Magicpin’s digital ecosystem, offering exclusive discounts and savings to users.
With over 10 million users in top cities, Magicpin provides Archies an avenue to reach tech-savvy shoppers seeking meaningful gifts. Speaking on the partnership, Varun Moolchandani, Executive Director of Archies Limited, expressed enthusiasm about engaging with a broader audience through this initiative.
Magicpin’s CXO, Naman Mawandia, highlighted the collaboration’s goal of delivering exceptional value to consumers while empowering local businesses. Seasonal campaigns and promotions will further drive engagement, especially during peak gifting seasons.
Archies operates 325 exclusive outlets across 66 cities, and this partnership is expected to expand its customer base, leveraging Magicpin’s robust platform for enhanced visibility and engagement.
