Bharti Airtel has announced a strategic partnership with Apple to provide its Home Wi-Fi and Postpaid customers with exclusive access to Apple TV+ and Apple Music. Under this collaboration, Airtel’s Home Wi-Fi users with plans starting from Rs. 999 will be able to stream Apple TV+ content across multiple devices. Additionally, postpaid customers subscribed to plans above Rs. 999 will receive complimentary access to Apple TV+ and six months of free Apple Music.

This partnership is expected to enhance Airtel’s content ecosystem by bringing premium entertainment, including Apple TV+ originals such as Ted Lasso, Severance, and The Morning Show, to its subscribers. Apple Music, which offers a vast catalog of Indian and global music, will also be available with features such as Apple Music Sing, time-synced lyrics, and immersive Spatial Audio.

Siddharth Sharma, Chief Marketing Officer and CEO of Connected Homes at Bharti Airtel, stated, “We are thrilled to partner with Apple to offer our customers premium content that enhances their entertainment experience. This collaboration further strengthens Airtel’s commitment to delivering top-tier digital services.”

Shalini Poddar, Director of Content and Services at Apple India, highlighted that this initiative aligns with Apple’s objective of making its award-winning content more accessible to a wider audience in India.

Home Wi-Fi and Postpaid Plan Benefits:

Home Wi-Fi Plans:

  • Rs. 999 Plan – Up to 200 Mbps speed, access to Apple TV+, ZEE5, Amazon Prime, Jio Hotstar, and more.
  • Rs. 1,099 Plan – Similar benefits with an added 350+ TV channel package.
  • Rs. 1,599 Plan – Speed increased to 300 Mbps, includes Netflix.
  • Rs. 3,999 Plan – 1 Gbps speed, full access to Apple TV+, ZEE5, Netflix, Amazon Prime, Jio Hotstar, and 23+ OTT platforms.

Postpaid Plans:

  • Rs. 999 Plan – 150 GB data, 2 add-on SIMs, Apple TV+, Apple Music, and other OTT platforms.
  • Rs. 1,199 Plan – 190 GB data, 3 add-on SIMs, and similar content benefits.
  • Rs. 1,399 Plan – 240 GB data, Netflix Basic, Apple TV+, and Amazon Prime.
  • Rs. 1,749 Plan – 320 GB data, Netflix Standard, Apple TV+, Apple Music, and additional OTT benefits.

With this collaboration, Airtel aims to expand its content offerings and reinforce its position as a leading digital service provider in India. The addition of Apple TV+ and Apple Music to its existing suite of streaming services will provide a more comprehensive entertainment experience to its customer base.

TOPICS: Airtel