Apple may be working on launching its own search engine, according to reports there are several clues online that support the possibility. Apple is seeking to create its Spotlight Search to take on Google Search with iOS 14 beta, there were also job announcements for search engineers. Reports shows that Google pays billions of dollars to Apple to remain as their default search engine on their ecosystem.
The Applebot support page was also recently updated. The new post also shows that with iOS 14 beta and iPadOS 14 beta, Apple’s Spotlight Search bypasses Google Search to show search results. Applebot, which is the tech giant’s won Web crawler has been crawling sites regularly as well.
Going by the Spotlight Search behavior the job postings, there are possibility that Apple’s search engine might actually be a personalized data hub. Coywolf suggests that it may be similar to Google Assistant on Android devices but devoid of ads and completely private.