A video showing BJP Minority Morcha leader Nazia Ilahi Khan walking into a Lenskart store in Mumbai, applying tilak to Hindu employees, and confronting the store’s Muslim manager has gone viral on social media, with the clip accumulating significant traction across X and Instagram since it was shared.

Ilahi Khan, who describes herself as an “unapologetic Indian” on her social media profiles and has over three lakh Instagram followers, alleged in the video that the Lenskart store had imposed a ban on Hindu customs — a claim that has not been independently verified or confirmed by Lenskart as a company policy at this stage. The confrontation with the store manager, captured on video, shows a heated exchange between Ilahi Khan and the manager on the store floor in front of employees and apparently customers.

What the Video Shows

The video shows Ilahi Khan entering the Lenskart outlet, approaching employees and applying tilak to their foreheads, before engaging in an argument with the Muslim store manager. Ilahi Khan is heard making allegations about the suppression of Hindu customs at the workplace during the confrontation. The manager’s responses and the full context of what preceded Ilahi Khan’s entry into the store are not fully captured in the circulating clip.

The incident has generated significant social media response, with the video shared widely across platforms and drawing reactions from across the political spectrum.

Lenskart’s Position

Lenskart has not issued a public statement on the incident or the specific allegations made by Ilahi Khan at the time of writing. Business Upturn has not been able to independently verify Ilahi Khan’s claim that the store had a policy banning Hindu customs for its employees.

Who Is Nazia Ilahi Khan

Nazia Ilahi Khan is a member of the BJP Minority Morcha — the party’s outreach wing for religious minorities — and has built a public profile as a Muslim voice within the Hindu right-wing political ecosystem. She has accumulated a substantial social media following and has been at the centre of several public controversies over the past two years through speeches and videos that have generated both support and criticism.

Her Lenskart intervention follows a pattern of public confrontations and recorded interactions that she has shared on her own platforms, where they typically generate significant engagement among her existing audience.

Disclaimer: The allegations made in the viral video have not been independently verified. Readers are advised to await official statements from all parties before drawing conclusions.