Bharti Enterprises and Warburg Pincus on Wednesday announced a strategic investment in Haier India, under which the two partners will together acquire a 49% stake in the Indian arm of the global home appliances major. Haier Group will retain a 49% ownership, while the remaining stake will be held by Haier India’s management team, following completion of the transaction.
The partnership is aimed at accelerating Haier India’s growth and expansion by combining Haier’s global innovation capabilities with Bharti’s deep local networks and Warburg Pincus’ experience in scaling consumer brands. The collaboration is expected to strengthen Haier India’s “Made in India, Made for India” strategy through higher local sourcing, expanded manufacturing capacity, faster product innovation and wider market penetration.
Haier India operates in key consumer durable categories including air conditioners, refrigerators, washing machines, televisions and kitchen appliances. The company is currently among the top three consumer durables players in India and has delivered a CAGR of around 25% over the past seven years, supported by strong demand across product segments and regions.
Bharti Enterprises said it is pleased to partner once again with Warburg Pincus and to support the next phase of Haier India’s growth journey. Warburg Pincus noted that the investment reflects its confidence in India’s fast-growing consumer durables market and its ability to back category-leading platforms alongside strong local partners.
Haier Group said the collaboration marks a key milestone for Haier India, aligning with its strategy of combining global capabilities with localized execution, and will significantly accelerate innovation and development tailored to Indian consumers.
