Karur Vysya Bank (KVB) has rolled out a new Financial Literacy Awareness Program for school students as part of its CSR pillar, KVB Vidya, which focuses on promoting education and empowering young learners. The initiative has been launched in collaboration with the National Finance Olympiad (NFO) and is designed to help teenagers build essential financial knowledge that will benefit them throughout their lives.
The program has been tailored specifically for students from government and underprivileged schools, covering Classes 9 to 12. Over 210 schools have been included in the first phase, reaching more than 3,150 students. KVB and NFO have together created a structured financial literacy curriculum that introduces students to practical financial concepts in a simple, easy-to-understand manner. Along with classroom sessions, students are provided printed study materials to reinforce learning.
To evaluate the progress of participants, NFO is conducting both online and offline examinations. Students who successfully complete the assessments will receive certificates and medals, recognising their effort and understanding of financial basics.
This collaboration began in September 2025 and currently operates as a project-based partnership for the year. KVB has funded and coordinated the overall program, while NFO has been responsible for the curriculum, study material distribution, examinations, and on-ground execution. Beyond the core curriculum, KVB also plans to offer additional awareness sessions and financial education resources to help students develop stronger money-management habits.
