S Srichakra Ltd., one of India’s leading tyre manufacturers, made a strong impression at EICMA 2025, the world’s largest motorcycle exhibition being held in Milan from November 6 to 9, 2025. Under its premium brand Eurogrip, the company launched two new products — Trailhound Wild and Bee Wild — expanding its adventure and scooter tyre portfolio for global markets.
This marks Eurogrip’s fifth consecutive year of participation at EICMA, reinforcing its growing presence in the global two- and three-wheeler tyre segment. The company showcased a comprehensive range of products designed for different riding needs, including Bee Connect, Protorq Extreme, Climber, Roadhound, Trailhound SCR, Trailhound STR, Bee Volt, and Bee Sport, among others.
Eurogrip’s latest introductions reflect its commitment to innovation, performance, and design, catering to diverse categories such as Global Scooters, High-Performance Sport Bikes, Enduro/Motocross, Sport Touring, Trail, and Electric vehicles.
Speaking about the brand’s expanding global footprint, Eurogrip emphasized its Milan-designed range that covers Sport Touring, Off-Road, Trail Road, Classic, Scrambler, Sport, and Scooter tyres. This broad portfolio demonstrates the brand’s continued focus on performance-driven technology, durability, and rider comfort.
At Hall 14, Stand H38 in the Fiera Milano Rho Exhibition Centre, Eurogrip has created an immersive showcase for visitors, offering a first-hand look into the design, engineering, and technology behind its evolving tyre line-up. The stall is expected to draw strong engagement from international trade partners, OEM representatives, and motorcycle enthusiasts.
