The political storm and boycott campaigns in the lead-up to the India vs Pakistan Asia Cup 2025 clash clearly haven’t dented fan interest. According to Google Trends data, the search term “Pakistan national cricket team vs India national cricket team” recorded over 2 million searches within just one hour, making it the top trending topic in India.

Other related terms also spiked sharply — Cricbuzz crossed 500K+ searches, SonyLIV shot up with 200K+ hits, while Hindi queries like “पाकिस्तान बनाम भारत” went above 100K searches. Even individual players such as Sahibzada Farhan and Saim Ayub trended with over 50K+ searches each.

This surge underlines the irony of the situation: even with calls to boycott the match following Operation Sindoor and heightened India-Pakistan tensions, digital engagement around the contest has only multiplied. Streaming platforms and live-score websites are among the biggest beneficiaries of the hype.

The Asia Cup fixture, played at the Dubai International Stadium, continues to pull global attention. While the BCCI had faced criticism for going ahead with the game, the numbers reveal that when it comes to India vs Pakistan cricket, audiences simply can’t look away.