Aarush Bhola, one of the contestants on the upcoming reality show Rise & Fall hosted by Ashneer Grover, has already caught the attention of audiences. Known for his fitness content and entrepreneurial ventures, Aarush has built a strong presence on social media and is now set to showcase his journey on the big stage.
Early life and background
Born on October 21, 1998, in Delhi, India, Aarush Bhola began his fitness journey at the age of 17. Inspired by a desire to transform his physique and maintain a healthy lifestyle, he educated himself on nutrition and exercise. Over time, he started documenting his transformation and fitness routines online, which resonated with millions of followers.
Career as influencer and entrepreneur
Standing at 5 feet 5 inches, Aarush has become a recognized name in the Indian fitness industry. On Instagram, he has over 1.5 million followers, while his YouTube channel Aarush Bhola Fit – Mess has more than 1.55 million subscribers and over 235 million video views. His content spans workout routines, nutrition tips, and lifestyle advice, inspiring people to pursue healthier lives.
Beyond content creation, Aarush is also an entrepreneur. He owns All Stag Apparels, a fitness-related clothing brand, and co-founded MOTIVE under the Allstag umbrella with his brother Sahil Bhola and collaborator Varun Yadav (popularly known as Laila). He has partnered with fitness brands like Big Muscles Nutrition and Pintola, further strengthening his influence in the industry.
Personal life and identity
Aarush is popularly known as Aarush Bhola, though some sources list his real name as Akhil Bhola. His close friend and content partner Laila (Varun Yadav) has been part of his journey as a vlogger duo, though their content has often stirred debates for its controversial tone.
-
Nickname: Aaru
-
Age (2025): 26 years
-
Hometown: Delhi, India
-
Religion: Hindu
-
Physical stats: 65 kg, 18-inch biceps, black eyes, black hair
-
Income: Estimated monthly income Rs 5 lakh; annual income Rs 60–65 lakh
-
Net worth: Between Rs 12–15 crore (approx. $284,000 from YouTube earnings, clothing brand, and brand collaborations)
Aarush in Rise & Fall
In Rise & Fall, Aarush will compete against 14 other contestants from diverse backgrounds, navigating the game’s central challenge of moving from the basement to the penthouse. His fitness discipline, entrepreneurial mindset, and strong digital following are expected to make him one of the most talked-about participants.
