Escorts Kubota Limited announced on Friday (August 29) that its Chief Officer – Tractor Business Division, Mr. Neeraj Mehra, will be interacting with Tractor Junction, a digital marketplace portal for farmers.
The company informed exchanges that this interaction is scheduled for today and is part of its ongoing efforts to connect with the farming community through digital platforms. Tractor Junction, known for providing farmers with access to a wide range of tractor and farming solutions online, will serve as the medium for this engagement.
While details of the discussion were not disclosed, such interactions are typically aimed at addressing farmer needs, sharing insights on mechanisation, and exploring market opportunities in the agriculture sector.
Escorts Kubota has been actively focusing on expanding its reach in the Indian farming market by leveraging both physical and digital platforms.
