During a recent IPL match, star cricketer Virat Kohli was spotted tearing into what looked like a performance nutrition supplement. The image, now viral, confirms that Kohli was consuming the SIS GO Energy bar, a popular fuel source among endurance athletes and sportspersons worldwide.
What is SIS GO Energy?
SIS (Science in Sport) is a UK-based performance nutrition brand trusted by elite athletes. The GO Energy bar range is designed to provide a rapid and sustained energy boost, ideal during high-intensity sports like cricket, football, and cycling.
These bars are hand-rolled, made with natural fruit ingredients, and come in multiple flavours and types. The brand offers both carbohydrate-only energy bars and GO Energy + Protein bars for enhanced muscle recovery.
Available types and flavours of SIS Energy bars:
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GO Energy Mini Bars – 30 Pack
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Flavours: 5 options
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Price: From €45.00 (approx ₹4,050)
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With account: €40.50 (~₹3,640)
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Ideal for quick fuelling during breaks or intense innings.
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SIS GO Energy Bakes – 12 Pack
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Flavours: 4 options (Strawberry, Lemon, etc.)
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Price: From €25.00 (approx ₹2,250)
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With account: €22.50 (~₹2,030)
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These offer a soft bake texture with a jam-like energy centre.
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Beta Fuel Energy Chews
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Flavours: 4 options
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Price: From €16.50 (approx ₹1,490)
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With account: €13.20 (~₹1,190)
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Designed for endurance, providing steady-release carbohydrates.
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Why do athletes like Kohli use SIS?
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Quick carbohydrate boost for energy.
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Supports muscle recovery (in protein variants).
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Made from real fruit, not artificial sweeteners.
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Helps maintain performance levels during long matches.
Kohli’s choice of energy bar – SIS GO Energy – shows how professional athletes prioritize sports nutrition for performance, recovery, and focus. Whether you’re an amateur athlete or fitness enthusiast, SIS offers a range of bars designed to meet your fuel needs.
