Ajay Devgn is enjoying the success of his recently released film Singham Again, which was premiered on Diwali. While the actor is quite famous for his characters on-screen, he is also well known for certain things off-screen, one such thing being his brand endorsements, especially Zubaan Kesari ads, which have now became a part of meme culture. It all began after Ajay endorsed a mouth freshener brand.

Now, during his appearance on Ranveer Allahbadia’s podcast, he was asked, “If you don’t mind me asking, in this meme culture, if someone is saying, ‘Zubaan Kesari,’ how do you does your brain process it?” Reacting to it, he said with a huge smile, “It’s okay. It doesn’t matter.”

The actor had attended the BeerBiceps podcast with filmmaker Rohit Shetty, who added, “I think it is done being offensive. Everyone enjoys memes now. It’s now about laughing and saying, ‘Arre, did you see this meme?'”

Ajay and Rohit has been friends for a long time now. The duo have also collaborated for a series of hit movies such as Golmaal, Singham, Bol Bachchan, and several others.

Meanwhile, Singham Again has crossed Rs. 200 crore at the box office in India in span of ten days.