In recent days Inox has introduced a new concept. It’s about screening the latest trailers for 30 minutes just for Rs. 1 . As one of India’s top multiplex chains. INOX operates 730 screens in 171 multiplexesacross 74 cities in India. The entertainment venture of the renowned Inox Group, started its journey in 2002 from its 1st multiplex in Bund Gardens Pune, now entertains near about 70 million guests across the country annually. In the process, INOX has set high benchmarks of ‘Luxury’, ‘Service’ and ‘Technology’ coming hand in hand to provide the customers best possible experience in the cinema exhibition industry.

Thriving on innovativeness, INOX has pioneered plenty of ‘firsts’ in the industry. INOX operates Megaplex at the Inorbit Mall Malad, Mumbai, a multiplex with highest number of cinema viewing experiences in the world, which is also home to India’s first ScreenX as well as India’s fist screen with X4D Theater Effects.

Inox was the 1st cinema chain in the country to operate a Laserplex, a multiplex with all the screens enabled with Laser Projection. With the grand and immersive IMAX screen already a part of its repetoire, INOX also has to its credit, Mumbai’s first Samsung ONYX LED screen at the Megaplex. INOX’S 7- star cinema viewing experience, INSIGNIA, has emerged as top luxury proposition in the country. INOX’s desire to offer tailor made experience to its patrons led to the creation of home grown formats like the vibrant and lively KIDDLES for the young audience, the smart luxury experience CLUB for the discerning guests and BIGPIX a premium giant screen cinema format.

Now INOX has launched a new idea about screening the latest relased trailers at rupees 1.  The show will be 30 minutes long.  The audience can now book tickets only at rupees 1, for a power packed and entertaining 30 minute Trailer Show, screening first time ever in the world giving the power pact feeling of drama. thrill, romance, action and emotions in the trailers.

PVR has joined the gang too.

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TOPICS: INOX