Hyderabad, Apr 9: Birla Estates Private Limited, the real estate arm of the Aditya Birla Group housed under Century Textiles and Industries Limited, on Sunday announced it has entered the Pune residential real estate market by acquiring 5.76 acres of land in Sangamwadi, a central business district in Pune.
The land was purchased from Sudarshan Chemical Industries Ltd (SCIL), the real estate firm said in a release.
This land parcel is located in one of the most premium locations in Pune with an estimated revenue potential of around Rs. 2,500 crore.
The company plans to develop a premium residential project in line with its intent to create thoughtful LifeDesigned spaces with curated amenities setting new benchmarks for contemporary living.
K T Jithendran, MD and CEO, Birla Estates said, “With this foray into Pune, Birla Estates is embarking on an exciting new phase after establishing itself in the MMR (Mumbai Metropolitan Region), Bengaluru and NCR (National Capital Region) markets. We aim to create an urban ecosystem in line with our LifeDesigned philosophy catering to customer needs and enhancing the quality of life. The Pune foray is key to our growth strategy and our ambition to be among the top developers in the country.”
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