A day after saying that the BCCI would be open to reviewing the Indian Premier League’s (IPL) title sponsorship, the cricket board has called an IPL Governing Council meeting next week to review the league’s sponsorship deals.
“Taking note of the border skirmish that resulted in the martyrdom of our brave jawans, the IPL Governing Council has convened a meeting next week to review IPL’s various sponsorship deals,” the IPL tweeted from its official handle on Friday.
Taking note of the border skirmish that resulted in the martyrdom of our brave jawans, the IPL Governing Council has convened a meeting next week to review IPL’s various sponsorship deals 🇮🇳
— IndianPremierLeague (@IPL) June 19, 2020
Vivo, a Chinese smartphone manufacturer, acquired the IPL title sponsorship for Rs 2,199 crore in 2018 in a five-year deal. The IPL, in fact, has multiple Chinese links in terms of commercial partnerships. Paytm, the IPL’s official umpire partner, has investment from Chinese company Alibaba. Chinese internet giant Tencent has put money in Dream 11 and Swiggy, the IPL’s online fantasy league partner and associate sponsor respectively. Tencent has also backed Byju’s, the Indian cricket team’s official sponsor.
BCCI treasurer Arun Dhumal, on Thursday, had already made it clear that they wouldn’t hesitate to terminate it if the Indian government asks them to do so. “We stand by our government if it decides to ban Chinese products and companies. There’s no two ways about it. In case the government decides to ban Chinese products and companies, we (BCCI) will be happy to follow that,” Dhumal told this paper on Thursday.
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