As competition in the foldable smartphone market heats up, Samsung is reportedly pivoting to launch an innovative rollable smartphone, with a potential release date set for 2025. This move comes as a direct response to mounting pressure from rivals and the need to regain its footing in the innovative mobile hardware space.<\/p>\n
Recent reports from The Elec reveal that Samsung\u2019s new rollable smartphone is expected to feature an impressive 12.4-inch display, making it larger than recent offerings from competitors. This innovative device will reportedly include a hidden camera under the display, further enhancing its futuristic appeal. The decision to develop a rollable phone stems from Samsung\u2019s recent setbacks in the foldable segment, where it has faced stiff competition from Google\u2019s Pixel 9 Pro Fold and OnePlus\u2019s Open. The Galaxy Z Fold 6 and Flip 6 have struggled to gain the anticipated traction, contributing to Samsung\u2019s urgent push toward novel device formats.<\/p>\n
Internationally, Samsung faces even tougher competition, with rivals like Honor pushing the envelope with the ultra-thin Magic V3. Additionally, Samsung lost the race to launch the first tri-fold smartphone to Huawei, which recently released the Mate XT, a device notable for its impressive form factor and large screen.<\/p>\n
Although specific details about Samsung\u2019s rollable smartphone remain scarce, it is anticipated that the device will be unveiled in the second half of 2025. Before its mobile division shutdown in 2021, LG was on the brink of launching a rollable phone, hinting at the feasibility of such technology. Samsung\u2019s new rollable phone aims to leverage this technology and set new standards in the smartphone market.<\/p>\n
The report also indicates that sales for the Galaxy Z Fold 6 and Flip 6 have been disappointing, falling short of Samsung\u2019s expectations. This includes a notable drop in pre-sale figures, with the South Korean market seeing over 900,000 units sold\u2014down from the previous Galaxy Z Fold 5 and Flip 5 totals.<\/p>\n
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Samsung\u2019s new rollable smartphone, expected to launch in late 2025, will feature a 12.4-inch display and a hidden camera, responding to the competitive foldable market and addressing disappointing sales of its current Galaxy Z Fold 6 and Flip 6 models.<\/p>\n","protected":false},"author":266,"featured_media":52406,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[17968,17969,15032,9296,9551,11169,17967,7026,3525,2770],"class_list":["post-52405","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech","tag-display","tag-foldable","tag-galaxy","tag-huawei","tag-innovation","tag-lg","tag-rollable","tag-samsung","tag-smartphones","tag-technology"],"reading_time":"2 min read","_links":{"self":[{"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/posts\/52405","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/users\/266"}],"replies":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/comments?post=52405"}],"version-history":[{"count":0,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/posts\/52405\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/media\/52406"}],"wp:attachment":[{"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/media?parent=52405"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/categories?post=52405"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/tags?post=52405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}