{"id":112817,"date":"2026-03-03T22:55:51","date_gmt":"2026-03-04T03:55:51","guid":{"rendered":"https:\/\/www.businessupturn.com\/usa\/?p=112817"},"modified":"2026-03-03T22:55:51","modified_gmt":"2026-03-04T03:55:51","slug":"jang-won-young-leads-tommy-hilfiger-spring-2026-tommy-jeans-campaign-in-london","status":"publish","type":"post","link":"https:\/\/www.businessupturn.com\/usa\/jang-won-young-leads-tommy-hilfiger-spring-2026-tommy-jeans-campaign-in-london\/112817\/","title":{"rendered":"Jang Won-young leads Tommy Hilfiger Spring 2026 Tommy Jeans campaign in London"},"content":{"rendered":"
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Tommy Hilfiger has unveiled its Tommy Jeans Spring 2026 campaign with Jang Won\u2011young front and center, marking a major fashion moment for the iconic denim and streetwear line. The campaign, shot on the streets of Shoreditch, London, taps into the city\u2019s vibrant creative energy and positions the collection as a celebration of self\u2011expression, youth culture, and effortless style.<\/p>\n

Jang Won\u2011young anchors Tommy Jeans Spring 2026 with global appeal<\/h2>\n

As a brand ambassador for Tommy Jeans and one of K\u2011pop\u2019s most recognized faces, Jang Won\u2011young brings unmistakable presence to the Spring 2026 campaign. The visuals reflect the brand\u2019s shift toward a more urban, city\u2011driven narrative, blending Tommy\u2019s heritage Americana style with London\u2019s modern street culture. Her laid\u2011back cool and confident attitude, described by Hilfiger as a perfect fit for the season, helps define the tone of the entire collection.<\/p>\n

The campaign also features a diverse cast of creatives, including an F1 Academy driver, musicians, actors, and cultural influencers, reinforcing Tommy Jeans\u2019 broad cultural reach. Together, they embody the collection\u2019s spirit: authenticity and individuality at the intersection of fashion, music, and lifestyle.<\/p>\n

The Spring 2026 line revisits classic denim silhouettes with faded washes, relaxed fits, and archival influences, while updated graphics and layered looks bring fresh energy to everyday staples. Vintage\u2011inspired footwear like the reissued Archive Vulc sneaker ties the campaign back to Tommy Jeans\u2019 roots in 1990s American streetwear.<\/p>\n

London\u2019s Shoreditch setting, known for its creative culture and street style influence, mirrors the collection\u2019s blend of heritage and modernity, with pieces designed to feel both timeless and uniquely expressive.<\/p>\n

What this means for fashion and fans<\/h2>\n

Jang Won\u2011young\u2019s role in the Spring 2026 campaign underscores her growing influence as a fashion figure beyond music. Since being named Tommy Jeans ambassador, she has helped bring fresh global attention to the brand\u2019s campaigns and streetwear direction.<\/p>\n

With the collection already rolling out in stores and online, including flagship stores and select retailers, Spring 2026 marks a culturally charged season for Tommy Jeans, where classic American cool meets contemporary urban style.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Tommy Hilfiger has unveiled its Tommy Jeans Spring 2026 campaign with Jang Won\u2011young front and center, marking a major fashion\u2026<\/p>\n","protected":false},"author":294,"featured_media":112818,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[35623,34161,35624,35626,35625],"class_list":["post-112817","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrity-news","tag-jang-won-young","tag-tommy-hilfiger","tag-tommy-hilfiger-spring-2026","tag-tommy-jeans","tag-tommy-jeans-campaign"],"reading_time":"2 min read","_links":{"self":[{"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/posts\/112817","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/users\/294"}],"replies":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/comments?post=112817"}],"version-history":[{"count":1,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/posts\/112817\/revisions"}],"predecessor-version":[{"id":112819,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/posts\/112817\/revisions\/112819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/media\/112818"}],"wp:attachment":[{"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/media?parent=112817"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/categories?post=112817"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.businessupturn.com\/usa\/wp-json\/wp\/v2\/tags?post=112817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}