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Inside James Redfield’s Spiritual Enterprise
Business
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In 1993, James Redfield took the rare and risky route of self-publishing The Celestine Prophecy. Without the support of a mainstream publisher, Redfield relied on local bookstores, spiritual communities, and grassroots word-of-mouth networks to push the book into public consciousness.
How Thich Nhat Hanh’s Business Model Transformed American Mental Wellness Culture
Business
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At the core of Thich Nhat Hanh’s business model is Plum Village, a spiritual and administrative hub headquartered in France with satellite centers in the United States, Germany, Thailand, and elsewhere.
How the Dalai Lama’s image became a soft-power empire
Business
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From the 1989 Nobel Peace Prize to Time Magazine covers and TEDx citations, the Dalai Lama’s visibility in the U.S. was never a product of chance.
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