Kim Soo Hyun’s enduring popularity continues to transcend borders, even as he faces a legal dispute involving the late Kim Sae Ron’s family. His influence remains strong, particularly with the renewed attention surrounding his past hit drama My Love from the Star. Originally aired in 2013, the fantasy romance is now set for its broadcast debut in Brazil, marking a major milestone as the show reaches South America for the first time. Despite over a decade since its initial release, the drama’s lasting appeal speaks volumes about Kim Soo Hyun’s global impact. According to a June 2 report from K-media outlet TV Report, Brazil’s leading commercial broadcaster SBT has announced the series will air starting June 9. This introduction to a new audience is part of SBT’s launch of a dedicated segment titled Asian Production Line, designed to spotlight Korean and Asian pop culture content.
SBT attributed their decision to a dramatic surge in demand for Korean entertainment within Brazil, pointing out the growing appetite for K-dramas among Brazilian viewers. The inclusion of My Love from the Star as the flagship title for this programming shift highlights the drama’s timeless charm and the power of the Hallyu wave. Fans quickly took to social media and SBT’s official platforms to celebrate the announcement, expressing their joy and pride in seeing Kim Soo Hyun’s work being recognized internationally. This wave of enthusiasm wasn’t limited to Brazil, as the drama has also been gaining fresh interest in other Asian markets, particularly Taiwan.
In Taiwan, My Love from the Star is scheduled to re-air on Korea Entertainment TV, once again placing Kim Soo Hyun in the regional spotlight. This revival has sparked speculation about whether the actor might resume international promotions or overseas fan activities, especially considering his past global popularity. Fans in Taiwan have also begun revisiting the show’s accolades and legacy, showing how the storyline continues to resonate more than a decade later.
The drama follows the life of Do Min Joon, portrayed by Kim Soo Hyun, an alien who has been stranded on Earth for 400 years. His life changes dramatically when Cheon Song Yi, played by Jun Ji Hyun, a glamorous yet unpredictable actress, moves in next door. Their unexpected romance, combined with elements of science fiction and melodrama, helped make the series a cultural phenomenon upon its release. As it gains traction once more across continents, My Love from the Star is reaffirming not only the power of K-dramas but also the lasting magnetism of Kim Soo Hyun as a global star.