Rachel Zegler’s net worth 2025: From newcomer to Hollywood millionaire
Rachel Zegler’s meteoric rise from a high school musical prodigy to a household name in Hollywood is one of the entertainment industry’s most compelling success stories of the decade. As of 2025, Zegler’s net worth is estimated to be $3 million to $4 million, largely built through her starring roles in critically acclaimed and box-office successful films like Steven Spielberg’s West Side Story (2021) and Lionsgate’s The Hunger Games: The Ballad of Songbirds & Snakes (2023).

This figure, while modest by A-list standards, is a remarkable milestone for an actress whose career began only a few years ago. Zegler’s trajectory highlights how strategic film choices and franchise involvement can rapidly elevate both fame and fortune.
How much is Rachel Zegler worth? Tracking her financial rise from 2021 to 2025
In 2021, Rachel Zegler was virtually unknown in Hollywood, having been plucked from relative obscurity to play Maria in Spielberg’s West Side Story. At that time, her net worth was likely under $200,000, consisting mainly of pre-fame income and minor musical theater gigs.
By 2025, that figure has grown significantly thanks to:
- Major studio paychecks
- Global streaming deals
- Commercial endorsements
- Increased marketability as a leading actress
Analysts estimate that her net worth has increased by over 1,500% in just four years, marking one of the fastest wealth ascensions among Gen Z entertainers in Hollywood.
Rachel Zegler’s earnings from movies: The financial weight of West Side Story and Hunger Games
Rachel Zegler income from West Side Story (2021)
Zegler’s Oscar-nominated turn in West Side Story wasn’t merely an artistic coup—it was also a commercial one. While newbie leads in prestige pictures usually make less money than veteran stars, entertainment insiders estimate her base pay for West Side Story at anywhere from $250,000 to $500,000.
The movie, which earned close to $76 million worldwide, earned Zegler the Golden Globe Award for Best Actress – Motion Picture Comedy or Musical. More significantly, it propelled her into the A-list casting ranks, generating long-term value by dramatically raising her market rate.
Rachel Zegler salary for The Hunger Games: The Ballad of Songbirds & Snakes (2023)
When she agreed to portray Lucy Gray Baird, Zegler had already evolved from a one-hit wonder to a coveted leading lady. As part of the prequel to the Hunger Games, she joined one of Lionsgate’s most lucrative franchises.
Industry estimates put her salary for the movie at between $750,000 and $1.2 million, excluding any possible backend deals or bonuses that may be contingent on the success of the movie. Given the movie’s $337 million worldwide box office gross, Zegler’s participation was both a commercial and financial success.
Additional revenue: Streaming royalties, award bonuses, and licensing deals
Apart from initial paychecks, Rachel Zegler gained from residual pay and streaming royalty income. Both West Side Story and The Ballad of Songbirds & Snakes were released on popular streaming platforms (Disney+ and Lionsgate Play, respectively), which usually pay performance-based residuals to performers under SAG-AFTRA deals.
She also probably earned award bonus and promotional appearance fees—typical for Golden Globe winners and franchise stars—adding an estimated $200,000–$300,000 to her earnings between 2022 and 2024.
Brand partnerships and endorsements: Rachel Zegler’s off-screen revenue streams
As Zegler’s profile expanded, so did her appeal to luxury and lifestyle brands. She has worked with:
- Lancôme for makeup campaigns
- Coach for red carpet and street-style collaborations
- Chanel and Miu Miu for magazine spreads and fashion week appearances
Endorsement deals with mid-range and luxury brands can pay between $50,000 to $250,000 per campaign, depending on social media engagement and global reach. Zegler, with over 1.2 million Instagram followers, is positioned as a Gen Z influencer with cross-market appeal.
Experts estimate her total earnings from endorsements since 2021 to be around $500,000, with future deals likely pushing that number even higher.
Real estate and investments: How Zegler manages her growing fortune
While Rachel Zegler has kept her financial moves relatively private, she is believed to rent an apartment in New York City and may have recently invested in property in Los Angeles. According to reports in Architectural Digest, she has expressed interest in “designing a creative sanctuary,” hinting at long-term real estate planning.
Additionally, Zegler has hinted in interviews that she’s exploring music publishing, a lucrative space given her vocal talents and songwriting potential. If she enters this sector seriously, it could diversify her income further in the years ahead.
Rachel Zegler vs. other Gen Z stars: Net worth comparison with Jenna Ortega and Florence Pugh
As of 2025, Rachel Zegler’s estimated net worth of $3–4 million positions her as a solid contender among Gen Z Hollywood actresses, though she still trails behind some of her peers:
| Actress | Estimated Net Worth (2025) | Breakout Role |
|---|---|---|
| Jenna Ortega | $5–6 million | Wednesday (Netflix) |
| Florence Pugh | $8–10 million | Midsommar, Black Widow |
| Rachel Zegler | $3–4 million | West Side Story, Hunger Games |
Zegler’s financial trajectory is impressive given her relatively recent debut, but she remains slightly behind Ortega and Pugh, who have had longer exposure or streaming series with residual-heavy deals.
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Rachel Zegler’s financial future: What’s next for her net worth?
Though this article focuses strictly on Rachel Zegler’s released and high-performing projects, it’s worth noting that her current positioning in Hollywood ensures that her net worth will likely continue to rise.
- Her market rate for lead roles in major studio productions now ranges from $1 million to $2 million.
- With major franchises under her belt, her endorsement value is set to increase.
- Her move into producing or music could further accelerate earnings.
By 2027 or 2028, it’s entirely possible that Rachel Zegler will reach $10 million net worth territory, especially if she continues choosing projects that merge commercial appeal with critical acclaim.
Final thoughts: Rachel Zegler’s net worth is only the beginning
Rachel Zegler’s net worth of $3–4 million in 2025 represents more than just monetary value—it marks the arrival of a new Hollywood power player. In an era where social media presence, box office appeal, and award-season recognition often intersect, Zegler has successfully navigated all three.
Her earnings from West Side Story and The Ballad of Songbirds & Snakes have laid a solid financial foundation, while endorsements and streaming royalties have diversified her portfolio. As she matures into an even more influential figure in entertainment, Rachel Zegler’s net worth is poised not just to rise—but to redefine what success looks like for Gen Z actors in a rapidly evolving industry.