Son Ye Jin and Jo Yuri are officially teaming up for Variety, a gripping new Netflix K-drama that digs deep into the dark and complicated world of fame, fandom, and power. The show explores the high-stakes relationships between celebrities, obsessive fans, and those behind the scenes who profit from it all. With production already underway, excitement is building fast.
In this new project, Son Ye Jin makes a powerful return to television. Known for her emotional range and commanding presence, she takes on the role of Sae Eun, a sharp and ambitious CEO who built one of South Korea’s biggest entertainment agencies from the ground up. Her character isn’t just about glitz and glamour—Sae Eun is a woman who’s had to make ruthless choices to succeed. As her company’s top idol group nears the end of their contract, she’s pushed to make even more drastic decisions to protect everything she’s worked for, even if it means crossing serious ethical lines.
Opposite her is Jo Yuri, a rising talent whose recent roles in Squid Game seasons 2 and 3 have gained her attention. Here, she plays Seung Hee, a fan whose admiration for an idol slowly twists into obsession. What begins as innocent support soon turns dangerous, as she begins tracking every move of her favorite star. Her intense behavior starts to blur the lines between fan devotion and stalking, threatening to unravel the delicate system Sae Eun has fought to maintain.
The storyline promises a psychological edge, showing two women from completely different worlds on a collision course. One is fighting to keep control of her empire, and the other is losing control of her own mind. It’s a fresh, raw take on the dark side of celebrity culture.
Variety is being directed by Kim Yong Hoon, best known for the Netflix hit Mask Girl and the noir-style film Beasts Clawing at Straws. He’s known for creating tense, character-focused stories with unexpected twists, so fans can expect a bold and emotionally intense ride.
While the exact release date hasn’t been announced yet, the cast and creative team are enough to generate serious buzz. The show will feature a mix of veteran actors and rising stars in supporting roles—playing everyone from rival executives and PR managers to fans and idols—painting a full picture of the modern entertainment industry.
With its edgy plot and powerhouse cast, Variety is shaping up to be one of Netflix’s most talked-about Korean dramas in the near future.