Visa’s AI thwarts $714 Million fraud in Australia: Advancing Security amidst rising threats

Visa’s Artificial Intelligence (AI) solution, Visa Advanced Authorization (VAA), has been pivotal in halting fraudulent activities worth $714 million in Australia over the past year, doubling its previous year’s success.

In the realm of digital payments, where convenience and efficiency reign supreme, ensuring the security of transactions is paramount. Visa, one of the global leaders in digital payments, has been at the forefront of combating fraud with its cutting-edge Artificial Intelligence (AI) technology. Recently, Visa announced a significant milestone in its efforts to safeguard Australian businesses, revealing that its AI-driven fraud solution thwarted fraudulent activities amounting to a staggering $714 million within just one year.

The rapid evolution of digital transactions has led to a corresponding rise in fraudulent activities, ranging from phishing schemes to sophisticated ransomware attacks. Criminals are increasingly targeting account-based real-time fraud and employing advanced social engineering tactics to exploit vulnerabilities in the system. Recognizing the urgent need for robust security measures, Visa has been leveraging AI technology to fortify its fraud prevention capabilities.


Visa’s groundbreaking AI-based initiative, Visa Advanced Authorization (VAA), has emerged as a formidable tool in combating fraudulent activities. By harnessing the power of neural network-based models, inspired by the human brain, Visa’s AI solutions can analyze over 500 risk attributes in milliseconds, delivering real-time risk scores for transactions processed on VisaNet. This level of sophistication enables Visa to stay ahead of fraudsters and protect businesses from potential financial losses.

Joe Cunningham, the Head of Risk for Visa Asia Pacific, underscored the significance of innovation in maintaining security in the face of evolving threats. He emphasized that while preventing over $700 million in fraud is a remarkable achievement, it also highlights the ongoing need for security measures to keep pace with innovation. As new payment methods gain popularity among consumers and businesses, fraudsters adapt their tactics accordingly, underscoring the importance of continuous innovation in security protocols.

Cunningham also acknowledged the delicate balance between convenience and security, particularly in the context of real-time payments. With the growing popularity of instantaneous transactions in Australia and the wider Asia Pacific region, there is a pressing need to ensure that security measures do not impede the seamless flow of transactions. Visa recognizes the importance of striking this balance and believes that a judicious amount of friction in the system can help assess risk effectively.

Looking ahead, Visa aims to introduce its real-time payment fraud prevention service in Australia, providing financial institutions with the ability to scrutinize transactions in real-time and deliver swift risk assessments. This service will leverage deep learning artificial intelligence models to identify potential scam behaviors in real-time, offering a proactive approach to fraud prevention. By continuously refining its AI models and collaborating with financial institutions, Visa seeks to stay ahead of emerging threats and uphold the integrity of the digital payments ecosystem.

Visa’s AI-driven fraud prevention initiatives represent a significant milestone in the ongoing battle against financial fraud. By harnessing the power of AI technology, Visa has demonstrated its commitment to safeguarding businesses and consumers from fraudulent activities. As digital transactions continue to evolve, Visa remains at the forefront of innovation, leveraging AI to adapt to emerging threats and ensure the security of the global payments infrastructure. With its robust fraud prevention measures and proactive approach to security, Visa is poised to shape the future of digital payments and drive positive change in the financial services industry.